Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
As 2016 comes to an end, SEO is still alive, kicking and as relevant as ever. Many changes have come…
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Expanded Text Ads – Are they better than regular text ads? Expanded text ads are the new format of Google…
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Conversion optimization, or maximizing the chances that a user who was exposed to your app page installs the app, is…
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When thinking about advertising on social media, the usual go-to platform is Facebook. However, there are other audience niches that…
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In the world of app stores, achieving top keyword rankings is ever-elusive. It’s something all apps strive for and is…
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Welcome to the second installment of yellowHEAD ASO’s App in Focus, where we take a look at all kinds of…
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As a leading online marketing agency for ASO (App Store Optimization) services, we work with a number of major apps…
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Welcome to yellowHEAD’s App in Focus, where we’ll take a look at an interesting app climbing the Apple App Store and…
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Google is introducing new insights in the Google Play Developer Console that provide some useful benchmarking data points for analyzing…
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